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Archive for March, 2009

Use growth in BOTOX treatments to market your practice

Botox and other injectable cosmetics seem to be the bright spot in this economy. This excerpt from AP report shows that the injection cosmetic side of the plastic surgery business is actually growing. We have talked with several Northern Virginia plastic surgeon who can attest to this trend but what does it mean to your [...]

Khloe Kardashian Receives Body Contouring VelaShape

The increasing quality of Laser Treatments is leading to tremendous growth in the aesthetic industry. The following Press Release is a great media tool for the Laser Treatment industry because it positions laser aesthetic treatments as a quick body “tune-up”. The Syneron system has recently updated their web site and has great resources for laser [...]

Want a Facelift? Call this Dentist

Back in the 1980’s Sam Muslin, DDS, MAGD, a practicing Santa Monica dentist, was testing a then unknown product called veneers to enhance the smile of a select group of his patients. What is today known as cosmetic dentistry began with pioneering expert dentist like Dr. Muslin.
Dr. Muslin’s continued application of veneers and his meticulous [...]

False Start on a Laser Remedy for Toenail Fungus

Laser eye surgery has enabled millions of people to throw away their eyeglasses. Now several medical technology companies are hoping that lasers aimed at the feet will allow millions to take their socks off, even in public.
The target is toenail fungus — an infection in an estimated 10 percent of American adults, or 23 million [...]

New York Doctor Fined $20,000 for Fake Botox Use

More coverage of a disturbing trend being fueled by the current economic realities. Unethical doctors and quasi-medical practitioners are using fake BOTOX and other illicit injectables to create a more affordable treatment. Patients have no assurance that the product being injected into them is even safe, let alone effective. The age old adage really needs [...]

Medicis Botox rival likely to clear FDA hurdle in H2

Medicis Pharmaceutical Corp’s MRX.N would-be competitor to Allergan Inc’s AGN.N popular anti-wrinkle treatment Botox could be delayed as regulators seek more information, but analysts have no doubt it will be approved before too long.
They still see approval coming later than a planned regulatory action date, despite the results of a U.S. study involving 1,502 people [...]

Email marketing ’set to dominate’

Firms will utilise email marketing strategies more during the recession as budgets shrink, according to one industry figure.
Email marketing solutions provider Constant Contact ’s senior vice president of global market development, Eric Groves, has suggested that as companies are forced to become more resourceful, the relatively inexpensive tactic of email marketing will come to the [...]

New epidemic of a new time: Cosmetic surgery

An ever growing list of people opting to have cosmetic surgery multiple times has been linked to continuous media dissemination of a standardized form of beauty, says a specialist in plastic and reconstructive surgery.
New epidemic of a new time: Cosmetic surgery Beauty is not in the eye of the beholder any more. As the media [...]

Changing the face of plastic surgery

Technology advances aren’t limited to computers and cell phones these days, ongoing research leads to changes in procedures and laser treatments performed by plastic surgeons, which bring reduced risk and quick healing.
With more and more people looking for non-invasive ways to reduce wrinkles or other unsightly facial problems, researchers and surgeons continue to bring cutting [...]

Cosmetic changes More boomers are undergoing surgery to improve their looks

Plastic surgery has become more common among seniors, especially women ages 55 and up, says Ana Phelps, marketing director and cosmetic consultant at Dr. Deisher’s Heartland Plastic and Hand Surgery in Cape Girardeau. In many cases, these patients have lost a spouse and are preparing to re-enter the dating scene.
“They still want to look good [...]